The Idō Movement
5
(17 reviews)
About the Business
The Idō Movement is a luxury activewear brand specialising in clothes that feel good on the body. Founded by Charlotte Mitchell, it offers sustainable, ethical activewear made from recycled and organic materials, focusing on comfort, performance, and environmental responsibility.
Our Sustainability Evaluation
5.0/7.0
good
Planet (3.0/3.0 pts)
Material Certifications
+1.0
Avoids Problematic Materials
+1.0
Transparent Sourcing
+0.5
Durability Signals
+0.5
Fast Fashion Penalty
-1.0
Practice (1.5/2.5 pts)
Local Production
+1.0
Transparent Makers
+0.5
Fair Pricing
+0.5
Longevity Model
+0.5
Business Red Flags
-1.0
Circularity (0.5/1.5 pts)
Minimal Packaging
+0.5
End of Life Solutions
+0.5
Waste Reduction
+0.5
The Idō Movement, founded by Charlotte Mitchell, creates sustainable activewear with recycled and organic materials for comfort and performance.
Evaluation updated on November 2025
Customer Reviews
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Contact & Visit
+971 50 466 8142
info@theidomovement.com
Al Sahab Tower 2, Al Gharbi St, Marsa Dubai, Dubai Marina, Dubai, United Arab Emirates
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